Commercial

Commercial

MLB London Series


No Comments

Jimmy Carr pitches baseball to the UK

Who best to introduce you to America’s greatest pastime? We’ll let Jimmy “Jimbo” Carr show you the ropes… 

Old Rivalry. New Ground. Major League Baseball arrives in London. Who best to introduce you to America’s greatest pastime? We’ll let Jimmy “Jimbo” Carr show you the ropes… The Boston Red Sox will play the New York Yankees in the first ever Mitel & MLB Present London Series 2019 on June 29 – 30 at London Stadium. Follow @MLBLondonSeries & #LondonSeries to keep up to date

WELCOME TO THE LONDON SERIES

History will be made this June as two of Major League Baseball’s most famous teams, the Boston Red Sox and the New York Yankees, showcase their historic rivalry in the iconic surroundings of London Stadium.

Taking over London for two days, the Mitel & MLB Present London Series 2019 will be the first regular season games played in Europe, and there is no bigger match up for the occasion.

Famous for hosting the London 2012 Olympic Games, and being home to West Ham United, London Stadium will be dramatically transformed into a unique baseball park to house one of America’s fiercest and oldest rivalries.

Following in the footsteps of Mexico, Japan, Australia and Puerto Rico, London and the UK is the latest international destination to host America’s favourite past time.

In bringing Baseball to London, it marks an exciting new chapter for ‘The Rivalry’ and for the sport.

Keep up to speed with the latest from the two camps below and make sure you are in fully the know ahead of this historic clash.

Commercial, Online Content

#KnifeFree


No Comments

Home Office launches anti-knife crime campaign

New #knifefree campaign challenges perceptions that carrying a knife is normal


Read Home Office launches anti-knife crime campaign article

The Home Office has today launched a new advertising campaign to reduce knife crime among young people.

By using real-life stories of young people who made the decision not to carry knives, the #knifefree campaign aims to highlight the consequences of carrying a knife and to inspire young people to pursue positive alternatives.

(more…)
Commercial

Metropolis With Dina Asher-Smith


No Comments

Dina Asher-Smith is adamant she is not famous. “I’m not,” she insists, laughing as always. “I can get on the Tube [in London] fine. Of course I get on the Tube. How else am I going to get around? I get recognised now and again, but not really if I have my headphones in. That’s my barometer. I can get on public transport with no problem.”

Few British track and field athletes ever break through to mainstream fame. There are Jessica Ennis-Hill, Mo Farah and Greg Rutherford, the trio propelled to celebrity status by the London 2012 wave. But over the last decade that is about it, until now. For as much as Asher-Smith denies it, she is creeping closer to joining that list.

In what was meant to be a quiet season in athletics circles with an absence of global events, Asher-Smith took a giant stride towards embedding herself in the top tier of the sprinting elite.

In winning three titles (100m, 200m and 4x100m) at the same European Championships she made history as the first British athlete to complete such a treble. She ended the season top of the world rankings for both individual sprint distances, was unsurprisingly crowned women’s European Athlete of the Year and is a nominee for the BT Sport Action Woman award.

It all meant that rather than her usual quiet, relaxing off-season – she jokes that the most strenuous activity she does is touch her toes in the shower – the six-week period in September and October was as hectic as what had come before it.

There were dozens of interviews from areas of the media that would never normally concern themselves with the exploits of a runner; she was given a spot on The Jonathan Ross Show sofa alongside the likes of actor David Mitchell and comedian Keith Lemon; she had a Southeastern train named after her; and there was a stint walking on the Paris Fashion Week runway in front of superstar guests including model Cara Delevingne and Brazil footballer Neymar.

Commercial

Metropolis With Alex Oxlade-Chamberlain


No Comments

Watch our film series putting Nike’s latest collection through its paces

FASHIONNEWS

Inspired by busy city lifestyles, the new Tech Pack collection is versatile and extremely wearable

NIKE17January 2019TextDazed Digital

On January 10, Nike launched its latest Tech Pack collection, a series of city-ready wardrobe staples that definitely wouldn’t look out of place in an episode of your favourite modern dystopian Sci-Fi anthology series – think fleece and knit designs with a healthy does of neon and metallic accents. The collection takes inspiration from the busy lifestyles of city dwellers, and is designed to see you through your work day, your run, a gym session, and an evening with your friends.

To celebrate the new collection, we caught up – on camera – with three confirmed city people you might recognise who know a little something about a hectic schedule to talk about what cities means to them and how they balance those schedules, all while they put their new threads through their paces.

2018 breakout star Letitia Wright associates her home city with potential, recalling how she made her first career steps there as she sits in a local cafe and wanders through the city centre at night. She also thinks of it as being a spiritual place, thanks to the different experiences and cultures you can find.

Premier League footballer Alex Oxlade-Chamberlain takes a break from his workout to reference London’s diversity as something he celebrates – he spent many years living and playing football in London before he moved to Liverpool – as well as loving that you can find a way to do “anything and everything” in the city that almost demands you fill every second of your day with activities. Olympian sprinter and European Champion Dina Asher-Smith simply thinks of the English capital “home”. She was born here, she studied here, and she still trains here, the city that inspired her to all her athletic achievements and taught her how to manage her time.

Each of them acknowledge that they need a wardrobe that keep up with their demanding day to day life, and this futuristic collection is up to that challenge and all the different things their schedules might throw at them.Y

Commercial, Online Content

FIFA 19 EA SPORTS LIMITED EDITION JERSEYS


No Comments

EA Sports and adidas have unveiled all new custom kits for Manchester United, Juventus, Real Madrid and Bayern Munich for use on FIFA 19 Ultimate Team.

The jerseys are all fresh, creative takes on these four giants’ existing designs, providing a unique experience for fans. And, to add to the excitement, fans can also buy each of these shirts in real life via their club’s stores.

The bold new designs were announced through a video with ​Paulo Dybala, Marcelo, David Alaba and ​Jesse Lingard all sporting their respective threads.

​United‘s is perhaps the most off-piste of the designs, utilising a lime green/yellow leopard print on a black background. According to the developers: “The limited-edition kit was born from fashion and inspired by street trends right from the heart of Manchester.

“The leopard print design is as progressive, innovative and bold as the Manchester United squad and allows players to be a game changer on the pitch or online.”

 ​I Bianconeri‘s on the other hand, is the most simple of the creations, although it does belie that nickname by opting for an all white top, with the only black to be seen on the collar.

For both, the badges are centralised, as is the case with ​Bayern‘s. The Bundesliga team are represented with a much more ‘out there’ pattern, and was conceived as “a celebration of FC Bayern’s team of stars and their status as ‘Stern des Südens’.”

In a similar fashion, and living up to their ‘Galactico’ associations, Real Madrid have these same stars dotted around their’s, imposed on a dark blue background “reflecting the Madrid night sky, paying homage to a club which is full of stars that are blessed with skills from another planet.”

All four of the tops have the adidas logo imprinted at the centre of the collar, and are available on each of the club’s online stores now, as well as on the ​adidas website.

The digital versions are available on the game for PlayStation 4, Xbox One and PC customers on November 29th , while Nintendo Switch users will have to wait until December 14th.